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Supporting local women in business

Empowering local women in business is not just a matter of equality but also a strategic move towards creating vibrant communities. When we support female entrepreneurs, we help them succeed and make our economy stronger. These women bring unique perspectives, skills, and talents to the table, enriching our business landscape and inspiring future generations.

Purchasing from these businesses is about more than just the product or service, but also a show of support for the women who are striving to make their mark in the business landscape. Every dollar spent on products or services helps break down barriers and create opportunities for women to thrive.

Meet four local women who have successfully carved out a niche for their small businesses, showcasing the diverse talents and dedication of female entrepreneurs in our community. Through their experiences, we gain a deeper appreciation for the important role that local women play in shaping the community.

Linda George, Stina’s Style

Linda George founded Stina’s Style, a brand working to create moments of play through natural, unique and handmade children’s play accessories.

Linda reflected that over the years, business owners have had to become more flexible. Having experienced times when she was extremely busy, with record sales during some months, she has also experienced the other side of things, with sales being extremely low and unpredictable.

I feel that I get support from fellow women in business, there is a shared understanding. I think this is fantastic and so important.

Janine Harrison, Janine Harrison Real Estate

Having grown up on the Peninsula, Janine has a deep connection to the area.  As founder of her own boutique real estate agent, it made it easier to share something she loves.

Inspired by interior decoration and being able to find clients their new dream home, Janine loves connecting with people. As a woman in business, Janine believes her success has come from forming strong business relationships and knowing when to ask for help.

Managing rentals for female clients has enabled a deeper understanding for Janine.

I have found that women over a certain age often have less support, and this makes affordable housing harder to find. I try to employ a heightened sense of empathy and work hard to help them find their new home.

Amanda Hardy, Two Acre Finance

Managing Director of Two Acre Finance, meet Amanda Hardy. Two Acre Finance offers a mortgage broking service specialising in home loans, financial planning, and insurances. A male dominated industry, Amanda shared that only 26.9% of mortgage brokers are females, in part due to women often being the primary carer of children.  Amanda does both.

Amanda shared with us that as a mum with two young children, being a business owner allows her the flexibility to work her hours around the kid’s needs. However, she’s also aware that balancing these responsibilities can also be a roadblock for many women in the industry.

I’m grateful that I chose a career where I can make a difference in people’s lives. I’m also thankful that I have a fantastic team who are technologically savvy to ensure it’s a seamless transition working from the office and home.

Bev Dinsdale, Rosebud Packaging Supplies

Meet Bev Dinsdale, owner and driving force behind Rosebud Packaging Supplies, a local wholesale and retail business that is very focused on environmentally friendly and Australian-made packaging products. She spends a lot of time researching, sourcing and working with suppliers to develop packaging and cleaning materials that are reusable, recyclable, compostable, biodegradable and better for the planet.

Working with her customers, she responded to their needs for different sizes, shapes, colours and materials for all sorts of products – sourcing and inspiring, keeping costs down but making sure the products were fit for purpose.

As a business owner and woman, Bev understands the importance of compassion and empathy for her customers.

I believe you need to be well rounded in your approach to succeed in business. You want to do the very best that you can to make the world a better place. The products, the staff, the values of the business are all important.

As we continue to support and uplift women in business, especially when they face challenges, we are not only promoting economic growth but are also nurturing a more inclusive and vibrant community. Let us celebrate their achievements and continue to champion their accomplishments.

Content reviewed and updated February 2024

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