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About us

An initiative of the Mornington Peninsula Shire Economic Development Team, our objective is to support local businesses while promoting the long-term economic sustainability of the Mornington Peninsula.

Local businesses play a vital role in the growth and success of the region and our team deliver a range of services to assist every stage of business development. From idea and start up, to navigating possible challenges along the way, with support for operation, improvement, and expansion.

Mornington Peninsula Shire is committed to strengthening local businesses and supporting economic growth which is why we have a dedicated department focused on the economy and business.

Our team develops resources and provides direct access to information tailored towards businesses growth and personal development, through:

Our website also includes a comprehensive FREE Local Business Directory to enhance your visibility.

Mornington Peninsula Business is committed to encouraging collaboration among the local business community providing a connection to valuable networks such as trader groups, industry associations and chambers of commerce.


The Mornington Peninsula has a rich and diverse economy producing a gross regional product of $8.27 billion per annum. It is home to around 15,800 businesses which employ about 53,000 people locally. While there are some very large business on the Peninsula, the majority employ less than five people.

Mornington Peninsula Economic Snapshot

The Economic Development Unit supports business and industry on the Mornington Peninsula with the aim of creating an environment where they can thrive.

We work with all types of small, large, new and existing businesses across the Peninsula and offer a range of services and business support activities. Whatever your industry or specialty we are here to help your business.


What actually is Economic Development?

A question regularly posed to businesses and facilitators working in this sector…

It can be difficult to convey the breadth of economic development activities, which is why the following video, produced by Economic Development Australia, is a helpful resource.

By providing insight into the industry, the video sheds light on the various aspects of economic development.

Australian economic development professionals have been at the forefront of driving economic recovery in cities and regions, following all the challenges we’ve faced over recent years.
This video helps send the message about how economic development professionals are driving the efforts to make our cities and regions better places to live and work.

~Jacqueline Brinkman, CEO EDA
Content reviewed: 1 September 2023